If you've been spending time on YouTube lately, you've likely encountered ads for Dream Games' Royal Match, featuring the adventurous King Robert. The game's success has paved the way for its sequel, Royal Kingdom, which is now launching a high-profile celebrity endorsement campaign to attract a broader audience.
Dream Games is pulling out all the stops with their advertising strategy. They've enlisted celebrities like Lebron James and Jimmy Fallon, each bringing their unique flair to the commercials. For instance, Lebron James is shown sneaking in a game of Royal Kingdom while pretending to read, and Kevin Hart humorously recruits an acting school to cover his roles so he can spend more time playing.
Royal Kingdom follows in the footsteps of Royal Match, a game that became a massive hit for Dream Games. The aim with this new campaign is to draw in players beyond the traditional match-three gaming community, expanding the game's reach and appeal.
While Dream Games may not yet rival giants like King and their iconic Candy Crush, they are steadily carving out a significant presence in the mobile gaming world. Unlike other celebrity collaborations, such as Supercell's Clashamania event with the WWE, which focused on a specific niche, Dream Games is targeting a wider audience with their diverse celebrity endorsements.
In Türkiye, Royal Kingdom and Royal Match are currently leading the charge in the gaming industry. Beyond business success, the games' features, including wifi-free gameplay, have resonated with players globally.
If Royal Kingdom doesn't satisfy your puzzle-solving cravings, don't worry. We've put together a list of the top 25 best puzzle games available on iOS and Android, ensuring there's always a new challenge waiting for you, no matter your skill level.