Supercell's latest venture, Mo.co, has already made waves in the gaming world even before its official release. The game, a blend of modern millennial social gaming and Monster Hunter-style monster hunting, has surpassed $2.5 million in revenue during its soft launch phase, according to data from Pocketgamer.biz.
Mo.co invites players to step into the shoes of a fashionable part-time hunter, tasked with tackling various evil invaders through contracts. The game's early success can be attributed to its attractive array of cosmetics and other in-game items, which have significantly boosted its revenue. However, following an initial spike, the revenue saw a decline, possibly due to the limited content available during its invite-only soft launch.
Superstitious cellThe performance of Mo.co is particularly noteworthy given Supercell's track record of being highly selective with their game releases. Known for their unconventional approach, Supercell focuses their resources on the most promising titles, leading to the success of games like Brawl Stars and Squad Busters. Conversely, this strategy has also resulted in the cancellation of other promising games like Flood Rush and Everdale before they could see the light of day.
The question now is whether Mo.co will follow the path of Supercell's successful launches or face the fate of those that were cut. With its initial revenue success, there's hope that the addition of new content could reignite player interest and spending, potentially paving the way for a full launch.
While Mo.co remains in its closed state, gamers eager to stay ahead can explore other early access mobile games featured in our top feature, "Ahead of the Game."
